The TOMS brand is well known for their “One for One” campaign for footwear. For every shoe purchased one shoe is given to a child in need. The company is expending this concept to eyewear. They’ve now expanded their “One for One’ campaign to eyewear. TOMS eyewear will help give sight to people in need of medical treatments and prescription eyewear. TOMS is working with Seva Foundation for this “One for One” program. TOMS. Watch video and more images after the jump.


Well Played TOMS, no more to say. A good corporate social responsibility plan and a spanking good look on the frames.
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